Solutions

Get Practical Advice and Insights

Tips and Tools

Yes, you’ve come to the right place! That is, if you want practical advice and insights.

Join our email list and we’ll also send you our updated presentation, “Marketing Communications Guidelines.” What PR and digital marketing functions are best in-sourced, outsourced or combined? How much does it cost? Twenty-two years of advice in less than 20 slides.

wine-email-marketing-newsletter

Our periodic emails have highlighted topics such as:

Benson Insights

Wine & Spirits News, Story Ideas, and Insights

News

Benson Marketing Group Acquired by The Brand Leader

Story Starters

Wines to Pair with Thanksgiving

<img decoding="async" src="https://bensonmarketing.com/wp-content/uploads/2022/10/discover-georgian-wine-with-teliani-valley.jpg" alt="Insight Image" class="insight-slider-img" />

Expert Sources

Discover Georgian Wine with Teliani Valley

News

Highlands 41 Black Granite Red Named #1 Value Wine of 2022

News

Kris Winery: Branding Update on Tap

Expert Sources

Simplifying the Complexity of Wine Sourcing

<img decoding="async" src="https://bensonmarketing.com/wp-content/uploads/2022/10/discover-georgian-wine-with-teliani-valley.jpg" alt="Insight Image" class="insight-slider-img" />

News

Georgia’s Leading Winery Taps Benson

News

Purple Brands Expands Work with Benson

News

Tumbler and Rocks: Benson’s First RTS Client

Blog

Celebrating Women’s History Month, All Year

Blog

Where the Wild (Consumers) Are

Blog

Wine Business Top 50: Congratulations to the Innovators!

News

Benson Expands PR, Digital Team

Expert Sources

Celebrate Women’s History Month by Spotlighting These Women in Wine

Blog

7 PR Best Practices: Benson’s Holiday Edition!

News

Rathbone Family Partners with Benson

News

Mina Joins Benson PR Team

Story Starters

Our Predictions for 2022

Expert Sources

Five Reasons to Rethink Australian Shiraz

Expert Sources

Serving and Entertaining Tips From the Pros

Story Starters

Sparkling Wines for Anytime

Story Starters

Around the World Harvest Updates: August 2021

Story Starters

Leaders in Their Field: Spotlighting Notable Stories

Story Starters

Earth Day Everyday: Environmentally Conscious Wines and Spirits

Story Starters

Bye Bye ABC: Explore Chardonnay’s Many Expressions

Story Starters

ROSÃ© vs. Seltzer: Let the Summer Games Begin!

Story Starters

Sauvignon Blanc: Through the Eyes of Winemakers

Story Starters

Celebrating the Women Behind Wine

Expert Sources

Positive on Paso: Why You Should Look to Paso Robles Cabernet Sauvignon

Expert Sources

Get to Know the Santa Lucia Highlands

Expert Sources

Why Cool Climate Edna Valley is HOT

Story Starters

The Modern Wine Rack

Expert Sources

5 Fun Facts About Wine Direct Shipping

Blog

Pivoting and Re-Imagining Wine Marketing: Digital, DTC, and PR Winery Marketing During Covid-19

Blog

5 Wine.com Hacks for Selling Wine Online

Blog

11 Ways to Adapt Your Winery Social Media During the Coronavirus Pandemic

Blog

8 Tips for Selecting a Wine Influencer Partner

Blog

2023 is Here

Story Starters

Low(er) Alcohol ‘Sessionable’ Wines

Story Starters

Discovering California’s Central Coast

Blog

Here’s How Wine, Spirits Marketing Can Manage a Recession

Sign Up for Insights

By submitting your email, you agree to receive Benson's newsletter. You can unsubscribe at any time. Please read our Privacy Policy to learn more about how we protect you and your data.