Author Archive for: Sarah Jones Gillihan

About Sarah Jones Gillihan

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Meanwhile lets just say that we are proud Sarah Jones Gillihan contributed a whooping 3 entries.

Entries by Sarah Jones Gillihan

PR: Five Things You Might Be Overlooking

September 5, 2017 in 60 seconds /by Sarah Jones Gillihan

PR = Marketing All too often public relations is viewed as some other-worldly practice out on its own. For many companies, PR is Pluto. Sure, communications practitioners have slightly different audiences and timelines, but PR needs to be at the table when discussing new marketing communications and sales initiatives. The result is a more fully […]

Why your photos are as important as your press fact sheet

January 15, 2016 in 60 seconds /by Sarah Jones Gillihan

I love a good sunset photo; who doesn’t? Sunsets are beautiful and often transport us back to a relaxing moment. But I am about to tell you why they often don’t work for your wine marketing and PR materials. Can you tell which one of the three photos is our client’s vineyard? Of course you […]

Newspaper Circulation Stats That May Surprise You

December 7, 2015 in 60 seconds /by Sarah Jones Gillihan

Which newspaper has a larger print circulation: The San Francisco Chronicle or the San Jose Mercury News? Would it surprise you to know that the Mercury News has nearly 3 times the circulation of the Chronicle? Or that the Mercury News is in the top 5 U.S. newspapers by circulation and the Chronicle doesn’t crack […]