Languedoc Wines End 2020 on High Note
Benson Client Languedoc Wines Ends 2020 on High Note
Benson’s work with the Wines of Languedoc (CIVL) included an H2 promotion generating $1.36 million in sales, an expansion of SKUs, and new search categories “South of France” and Languedoc’s AOPs. Additionally, a pivot to online trade education with Napa Valley Wine Academy included a somm challenge, WSET scholarship, webinar, and regional guide on SevenFifty.com