Batich Joins Benson NYC
Batich Joins Benson NYC
To build out its suite of services and network of connections in New York, Benson has hired Marie Christina Batich, a skilled PR veteran of wine and spirits brands and regional marketing.
Author Archive for: Benson Marketing Group
About Benson Marketing Group
This author has yet to write their bio.Meanwhile lets just say that we are proud Benson Marketing Group contributed a whooping 17 entries.
Entries by Benson Marketing Group
For the Holidays, Think Pinot Noir
September 27, 2019 in Uncategorized /by Benson Marketing GroupPinot Noir has long been a good pairing for holiday meals, especially Thanksgiving, thanks to its lighter body and pleasing flavor profile. And everyone knows the wines poured during the holidays are often as important as the meal! Check out the list below of this season’s must-have Pinot Noirs from our client list: 2017 […]
Time to Rethink Marketing Budgeting?
September 10, 2019 in 60 seconds /by Benson Marketing GroupBy considering total sales and marketing spend together, brand owners may be able to better meet the demands of the market, and understand how sales and marketing actions interact in the marketplace.
Achaval Ferrer, Arinzano Join Client Roster
September 1, 2019 in News /by Benson Marketing GroupAchaval Ferrer, Arinzano Join Client Roster
Benson adds campaigns for Argentina’s iconic Achaval Ferrer, as well as emerging Spanish gem, Arinzano, the first winery awarded Vino de Pago status in northern Spain.
Alexzandria Parker Joins Benson
August 30, 2019 in News /by Benson Marketing GroupAlex Parker Joins Benson Team
We are very pleased to add Alexzandria Parker to our New York-based team of professionals.
Iconic Cakebread Cellars Taps Benson
June 28, 2019 in News /by Benson Marketing GroupIconic Cakebread Cellars Taps Benson
Benson has begun working with Cakebread Cellars, the Napa Valley-based winery renowned for acclaimed wines and gracious hospitality.
How to Launch an International Wine in the U.S.
June 1, 2019 in 60 seconds /by Benson Marketing GroupBased on a seminar we conducted in Bordeaux last fall, we discuss successful strategies for launching an international wine in the U.S.
What We Learned at Social Media Marketing World
May 14, 2019 in 60 seconds /by Benson Marketing GroupWe sent Benson’s digital marketing team to Social Media Marketing World to keep up with the latest trends and tools. In this blog, we share our five key takeaways from this year’s event.
Anecoop Bodegas Teams with Benson
May 1, 2019 in News /by Benson Marketing GroupLeading Spanish Consortium Taps Benson
Benson has begun working with Anecoop Bodegas on a brand strategy and marketing plan to raise its profile and sales in the U.S.
5 Post-Campaign Tips
May 1, 2019 in 60 seconds /by Benson Marketing GroupCreating and executing a campaign is only part of the process; if you really want to spike the results, here are some post-campaign recommendations.
INTEGRATED MARKETING FOR
THE WINE AND SPIRITS INDUSTRY
© 2019 BENSON MARKETING GROUP LLC
NAPA VALLEY
2700 Napa Valley Corporate Drive
Suite H
Napa, California 94558 USA
917.633.6002
NEW YORK
2 Park Avenue
Suite 2074
New York, New York 10016 USA
917.633.6002
LYON
Grand Hôtel-Dieu,
4 Place Amédée Bonnet,
69002 Lyon France
+33 (0)4 37 44 02 83
Sign up for Benson’s Newsletter > Subscribe
© 2018 BENSON MARKETING GROUP LLC