Anecoop Bodegas Teams with Benson

Anecoop Bodegas, a consortium of 1,000 winegrowers exporting 200 wines to 50 countries, has tapped Benson for a U.S. brand strategy project. Based in Valencia, Spain, the company operates out of three wineries and seeks to raise its profile and sales in the U.S. market. The company is backed by parent company, Anecoop, a $1 billion leader in fruit and vegetable growing, processing and exports.