November 15, 2016, Napa, CA â€“ Benson Marketing Group, a leading wine and spirits marketing agency, is expanding its U.S. and French team, and roster of clients.
In the U.S., Benson is now consulting with Accolade Wines North America. Activities include brand messaging, trade promotion, digital media and PR support for Geyser Peak Winery, among other wineries (www.accoladewinesna.com) Additionally, Benson was retained by Rutherford Wine Company, which produces and markets Rutherford Ranch, Scott Family Estates, Predator Old Vine Zinfandel and Cabernet Sauvignon, Rhiannon Red Wine, Lander-Jenkins, and Round Hill California wines (www.rutherfordwine.com)
In France, Benson has begun working with Nomacorc on a special event focusing on the latest innovations in wine packaging.
In Bensonâ€™s Napa Valley office, Kamyn Asher joined the agency in July to contribute to digital marketing, social media and public relations campaigns. Previously, she worked with the Far Niente family of wineries. Kamynâ€™s background is in film/cinematography, and she holds a B.A. from Scripps College. Ben Palos has been promoted to senior account executive. Finally, Jeremy Benson, president, is now on the Board of Executives of the Robert Mondavi Institute for Wine and Food Science at UC Davis. http://robertmondaviinstitute.ucdavis.edu/
In Bensonâ€™s Lyon office, Mathilde Chevalier joined Benson full-time this month as attachÃ©e de presse; previously she was an intern. Marine Baron, stagiere, has been brought in last month to assist with client projects.